One of the best things about being a small business owner today is that there are so many ways to grow your business with the power of technology. With the use of a wide range of tools, there is no limit to the ways that you can gain new business. In the past, business owners were very limited in the ways that they could increase their brand exposure, but it seems like there are new tools developed every day that allow small business owners to get their business’s message to new potential customers. Here are some of the best tools you can use to grow your small business.
Harness the Power of Social Media
In the 21st century, there is no better way to grow your business than to hire the power of social media. If your small business does not already have a social media presence, then you need to remedy this situation immediately. At a minimum, you need to have social media accounts for your company on all the major sites like Facebook, Twitter and Instagram.
However, creating these social media accounts means nothing if you do not know how to use them properly. After you have created your social media accounts, you need to post on them on a daily basis to build your brand image and reach out to new and existing customers. If you are serious about growing your business through social media, then you should make an investment in hiring a social media manager. These professional social media experts know all the tricks and tools to harness the maximum benefit from your company’s social media accounts. You will be amazed at the boost in business you receive when you hire a social media manager.
Franchise Your Business
If your business is a success, you can always capitalize on that success by franchising your business concept. While this may mean a lot of work at first, it can potentially turn into the kind of financial windfall that most people only dream of. The best part about franchising your business is that other people will work to grow your business for you, and you get to enjoy part of the profits they earn.
Perfect Your Email Marketing
Most companies these days engage in at least some version of email marketing, but not many actually have effective email marketing campaigns. If you want to grow your business with email marketing, then look into MailChimp. This email marketing resource is perfect for small businesses. They have a wide range of templates and features that are free to use for anyone who has a mailing list of 2,000 or fewer customers, which makes them ideal for small businesses.
Fund Your Business
One of the problems with many companies face when trying to grow is a lack of financial resources. This does not have to be a problem. If you need funding to grow your small business, check out www.advancedfundsnetwork.com. The folks at Advanced Funds Network make it a breeze for small business owners to get the funding they need to grow. Best of all, you can get money from them in a hurry. The average approval time is only two hours.
Accept Credit Card Payments
It used to be a real hassle for small business to accept credit card payments. That is not a problem these days. You can now use the Square app in conjunction with a credit card reader plug-in to accept credit cards with nothing more than your smartphone. The convenience of being able to take credit card payments anywhere is hard to beat, and the company takes a reasonable 2.75 percent per transaction.