Business Resource Center

The Most Important Things to do When Promoting Your Press Release

No matter how well written a press release is, if it isn't promoted, it's as useless as a sky-writing in the rain. Visibility is everything when establishing a small business. With today's technology, there exist a wide variety of distribution options both online and...

Don’t Forget About Using Email when Marketing your Small Business

Email marketing is a very effective way to get the word out about a business or product. Don't believe all the hype that surrounds the theory that email marketing is over-rated. Email marketing remains a tremendous business tool for the small business owner. The email...

Your Company Culture Affects Your Customers

In the day to day hectic pace of business, the patina of company culture is often overlooked. Company culture plays an incredibly important role in the way it affects customers and customers' attitudes toward your company. The company image your small business...

Why Google+ is So Important for Your Small Business

Google+ has proven that it is a leader in social media with the number of registered users and the buzz that's been created around it. Whether you are a person with a business account or you're a person with an individual account, Google+ has features that can help...

Facebook VS Twitter: Which One is Better for Branding?

Corporations and businesses of all sizes and industries are gradually learning how to tap in to social media to expand their brand, improve their image, and build a relationship with past, present, and future customers. By consistently sharing news about their...

How to Market a Small Business Offline

  Although online marketing is important, just as much focus must be given to offline marketing for your small business. Offline marketing can be very effective when done correctly. It can reach local consumers exactly when they need your products or services....

Does Your Small Business Need a Mobile App?

Today’s fast-paced society has a hit a technology high, and it continues advancing on every front. Most businesses, small and large, are aware of this and are taking steps to catch the wave and build their brand. How are they doing it? Many are getting pretty savvy...

Why You Need To Constantly Improve Your Customer Service

The crowded marketplace of the 21st century has made it more important than ever before that businesses constantly look for ways to improve. One of the most important areas that you need to focus on improving at your business is its customer service. More than any...