Part of the allure of geolocation is that with almost perfect data about a customer and where they are physically located, it gives a company that wants to advertise more options in how they can effectively approach their potential customers. … Continue reading
Monthly Archives: April 2015
Top 10 ways to Increase Online Sales
With e-commerce sales rising to $33 billion from 2011 to 2012, it behooves web site owners to know the top 10 ways to increase their sales even more. The proliferation of mobile shopping apps and digital devices has further caused … Continue reading
Avoid These Financial Mistakes that Small Business Owners Make
It is easy to make a financial mistake, so be careful about everything that you do for your business. Monitor every financial step that you and the employees make. Although mistakes will continue to be made, at least you will … Continue reading
Top Reasons That You Should Be A/B Testing
A/B Testing has become an integrated part of how large businesses test their web page design and appeal to audiences. Its success over the past decade has created opportunities for smaller businesses to apply it successfully to both online and … Continue reading
3 Easy Steps to Turn Followers into Profits
Small business owners face a herculean challenge: finding and connecting with potential customers. Businesses drift in a sea of options and copycat imposters. Find a business offering a unique product or service and it’s likely that the market will be … Continue reading
Important Strategies to Drive Online Conversions
Overview Online conversion rates are one of the most important measures that any company can measure its effectiveness by. As more and more commerce goes to the internet, many small businesses now do a majority of their business online rather … Continue reading
How to Reduce Customer Turnover
Start by Hanging On to What You Have Many businesses realize that they can survive on a small number of loyal repeat customers and then make the big money off of the occasional extra traffic until things finally blast … Continue reading