Tips to Expand Your Mobile Marketing Strategy
The term “mobile marketing” typically refers the use of mobile apps and text advertising to promote a business. Once considered a passing trend, mobile marketing is now considered the best way to advertise these days, since the best way to reach any person, almost anywhere, with any information, is through his or her cell phone. […]
The Best Approach when Marketing to Millennials
The Millennial is the sexy new kid on the block – young consumers with plenty of expendable income to spend. However, this demographic is savvy to the ways of Internet marketing and very cynical about who they do business with. Here is a crash course on how to market your business to this age group. […]
The Best Tools For Growing Your Small Business
One of the best things about being a small business owner today is that there are so many ways to grow your business with the power of technology. With the use of a wide range of tools, there is no limit to the ways that you can gain new business. In the past, business owners […]
How to Handle Negative Reviews on Social Media
A negative review on social media can be a serious problem for any business. It is important to never allow these reviews to go unaddressed. You need to react quickly and decisively. You also need to know exactly what you should and should not do. You should understand how to handle negative reviews on social […]
How the Use of Smartphones has Changed Consumers Shopping Habits
The smart phone is quickly becoming the main avenue for commerce around the world. Although there are currently billions of people with smart phones, the market is still growing into Third World countries and integrating itself into the most rural areas in the First World as well. In order to create a small […]
How to Get More Customers to Interact with Your Website
In order to increase your bottom line, you need to increase your visibility and interactions online. Although there is no one-size-fits-all method for increased interaction, there are definitely some techniques that you can implement to see which of them works best for you. Here are a few ways that you can get more customers to […]
The Most Important Things to do When Promoting Your Press Release
No matter how well written a press release is, if it isn’t promoted, it’s as useless as a sky-writing in the rain. Visibility is everything when establishing a small business. With today’s technology, there exist a wide variety of distribution options both online and off, and aspiring entrepreneurs need to allocate their resources as precisely […]
Don’t Forget About Using Email when Marketing your Small Business
Email marketing is a very effective way to get the word out about a business or product. Don’t believe all the hype that surrounds the theory that email marketing is over-rated. Email marketing remains a tremendous business tool for the small business owner. The email newsletter or email advertising allows the marketer to communicate with […]
