Your Company Culture Affects Your Customers
In the day to day hectic pace of business, the patina of company culture is often overlooked. Company culture plays an incredibly important role in the way it affects customers and customers’ attitudes toward your company. The company image your small business projects can lead to greater success or failure. Small Business Image and […]
Why Google+ is So Important for Your Small Business
Google+ has proven that it is a leader in social media with the number of registered users and the buzz that’s been created around it. Whether you are a person with a business account or you’re a person with an individual account, Google+ has features that can help you. Here are some of the most […]
Your Guide to Securing the Right Small Business Loan for Your Needs
It’s like having a baby: You plan, wait, fret, mull and flesh out every detail associated with your new business after what’s likely a long period of research and conversation with business people in a position to advise you on chances your new venture will succeed. Now, you’ve enjoyed some success but need more […]
Facebook VS Twitter: Which One is Better for Branding?
Corporations and businesses of all sizes and industries are gradually learning how to tap in to social media to expand their brand, improve their image, and build a relationship with past, present, and future customers. By consistently sharing news about their business with the public, business owners open up another avenue of communication with the […]
How to Market a Small Business Offline
Although online marketing is important, just as much focus must be given to offline marketing for your small business. Offline marketing can be very effective when done correctly. It can reach local consumers exactly when they need your products or services. You should know how to market your small business offline. Business Cards […]
What’s the Most Important Component of a Small Business Plan? The Answer Could Surprise You!
If the prospect of conceiving a small business plan is daunting, you need to overcome that fear because it could be the single most important thing you do to launch your new enterprise. Not only will your business plan serve as a guide, but lenders you approach for funding may not give you the time […]